Inanch

If It’s Good Enough For Nicole Richie...

I am of course talking about the Brazilian Blow Dry treatment, a revolutionary treatment that smoothes, de-frizzes and straightens the hair without damaging it. Sound too good to be true? Well it is true! And Nicole Richie is only one of a long line of celebrities who are raving about this new treatment; the list of massive fans also includes Lindsay Lohan and Ashley Tisdale.

 

So what is it? The Brazilian Blow Dry is different from Japanese straightening and other chemical treatments because it doesn’t completely straighten the hair. After undergoing the treatment, your hair will still have plenty of volume and body and you can chose whether you wear it straight or curly. The treatment works to soften whatever curl or wave your hair naturally has so that the coarse or frizzy texture that is so often associated with curly hair is banished. The best thing about the Brazilian Blow Dry is that if you let your hair dry naturally you will still retain a wave or a curl but minus the usual frizz. And if you want your hair to look poker straight you can simply blow dry it and it will lie smooth and straight without all the hassle of having to wrestle with frizz. The Brazilian Blow Dry will take all the time and hassle out of your styling and you will be left with hair that is more manageable than it’s ever been!

 

With the Brazilian Blow Dry you do not need to worry about the period when your hair starts to grow back in its original state. With more straightening or relaxing treatments you will get an unsightly looking line between your natural hair growing through and the treated hair. This method actually washes away with time and is diffused so you don’t get any tell-tales signs between the new hair and the treated hair. The treatment also does not use harsh chemicals that can cause damage to the hair.

 

The process is relatively simple. Firstly, the hair is washed with a clarifying shampoo, and then a solution is applied. Next the hair is dried and flat ironed to seal the solution in to the hair follicle. The solution is then washed out and blow-dried and finally flat ironed again to set the style. The whole treatment only takes about one to one and a half hours depending on how much hair the client has.

 

The results really are incredible. Women report being able to “wash and go” for the first times in their lives! For a woman with curly or frizzy hair to not have to struggle with the hair dryer or the straightners in the morning really is the biggest amazement and relief. If you are a woman who would avoid swimming or rain in a bid to keep your hair frizz-free then this behaviour really can be a thing of the past. After the Brazilian Blow Dry you will no longer be restricted in what you do; you need never be a slave to your hair ever again! And your styling time in the morning can literally be halved, even quartered! You can expect your Brazilian Blow Dry to last up to three months and if you don’t like the results the treatment can be simply washed away and your hair will return to its normal state over time.

 

For a full list of hair straightening services on offer at Inanch London click here.

 

 

 

Tags: curly hair, frizz, harsh chemicals, hassle, natural hair, nbsp, new hair, poker, revolutionary treatment, texture

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