Why Is The Brazilian Blow Dry So Much Better Than Other Straightening Methods?
The Brazilian Blow Dry is an innovative way of straightening and smoothing curly hair by actually improving the condition of dry damaged hair. If you are a curly girl who battles with her locks every morning, refuses to go out in the rain for fear of frizz and wouldn’t even consider leaving the house without using your ghd straightners first, then a Brazilian Blow Dry could be the answer to all your hair woes.
As a curly girl myself, I know how time-consuming it can be to tame your hair into an acceptable condition so that you can leave the house in the morning. It can takes hours to straighten, smooth and de-frizz curly hair after washing it and the amount of heat styling that we end up subjecting our hair to everyday in the name of style can cause serious damage. Excess heat styling can make hair weak and brittle causing it to break off or for the ends to become split. This can spell disaster if you are trying to grow your hair because as soon as the new hair is grown it is broken off.
Therefore, some people who struggle with their curly or unruly locks will turn to more permanent methods of straightening their hair. However, whilst some of these methods will provide straight and smooth tresses, they also can cause a lot of damage in the process. They tend to use harsh chemicals to straighten the hair and once the treatment is applied the hair is left looking lank, flat, without volume, albeit straight. The Brazilian Blow Dry is different because it will eliminate frizz, strengthen and add shine to your hair whilst also allowing you to style with curls or gentle waves. It doesn’t guarantee poker straight hair because it retains some of the volume and movement that contributes to a natural looking style.
Chemically straightened hair can sometimes lack shine and feel brittle or wiry to the touch, but hair that has been treated to the Brazilian Blow Dry is softer and more manageable than ever before. The Brazilian Blow Dry is a keratin based treatment (keratin is the primary protein found in the skin, hair and nails), and is a natural substance that gives the hair a chance to reverse the damage that has done to it by excessive heat, chemicals or treatments. Therefore, hair is left in its original healthy, shiny and smooth state. The results are immediately visible after the treatment and your hair will be frizz-free and beautiful.
The Brazilian form of straightening is kinder on your hair than other methods because it uses keratin. Also, many other straightening systems use formaldehyde or a derivative in their ingredients which can be dangerous. The Brazilian Blow Dry can also be used over other previous straightening systems and can reverse the damage of previous treatments. Using harsh chemicals to straighten hair can cause it serious damage leaving it weak and lifeless; therefore some stylists will refuse to use straightening methods on hair that is already damaged. However, the Brazilian Blow Dry actually works better on coloured, permed, relaxed, highlighted and bleached hair- in fact, it actually works better on damaged hair, and the more damaged the better. The treatment is also not permanent like other chemical methods. The results of a Brazilian Blow Dry will fade progressively with every wash so that you do not get the strange effect of the hair growing back curly at the roots at staying straight on the treated areas like you did in the past with other methods.
A Brazilian Blow Dry really is a dream come true, even celebrities such as Nicole Richie are praising it for saving them so much time in the morning and transforming the quality of their hair. If you want a long-lasting boost to the health and shine of your and to your confidence then a Brazilian Blow Dry could be for you.
For a full list of hair straightening services on offer at Inanch London click here.
Tags: curls, curly hair, disaster, dry damaged hair, frizz, ghd, harsh chemicals, locks, nbsp, new hair, poker, straight hair, tresses
