There are literally hundreds of different styling irons on the market today. Buying the cheapest really is false economy. Some irons have poor thermal control across the plates, so heat damage can become inevitable. In cheaper versions, the plates can also shift with use, and be ineffective at holding the hair in place. Others can 'grab' and actually pull the hair out.

Choosing the best can be a minefield, so it’s always a safe bet to pick irons that have been used in professional salons and ones that come recommended by stylists. After all, there is usually a good reason a professional uses a particular brand of product. The results after every cut, style or treatment are self-evident. A bad job means the salon is unlikely to win repeat business, not to mention their reputation being at stake.

Straightening irons aren't just for straightening hair either. With the right technique, the hair can also be curled in a number of different ways. It's important to remember, that using straightening irons daily is not good practice if you want to avoid heat damage to your hair.

Professional manufacturers will worked in partnership with top salons. They will have a well developed range of serums and other products specifically for use with their straightening irons. Using these products will act as a barrier between the heat given off by the irons and your hair.

Remember, that when straightening your hair; don't be tempted to grab handfuls. The best results are obtained by keeping the sections small. Don't always rely on the irons for straightening the hair. Make sure you blow dry with a quality bristle brush first to avoid ironing in tangles.

Many professional salons worldwide use GHD irons. They are 'salon grade' robust, and built to last. And with several different plate options, there is unlikely to be a style on the planet that can't be created with their use. Using quality hair straighteners will undoubtedly give peace of mind. A good range of propriety products, recommended for use with the straighteners, will minimise damage and give stunning looking results.